Opinion

The top 5 reasons for buying agency systems have become even more important in recent years. As long ago as 2016, Marketing Week wrote, “CMOs are looking to spend more on customer retention than acquisition, which means customer relationship management requires increased investment, with one-to-one communications increasingly replacing above-the-line campaigns.” Carl Witton, Chief Growth Officer and …

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Just where exactly does project tracking software fit in the modern agency?  Carl Witton, Chief Growth Officer & Partner at TANGRAM looks at the top 5 reasons why project tracking software improves agency profitability The pitch went well, your client loved everything you said, and you landed the job. Now you have to plan and …

Top 5 Reasons Why Great Project Tracking Software Improves Agency Productivity Read More »

Carl Witton, Chief Growth Officer & Partner at TANGRAM looks at effective ways to get the best out of remote working. The advertising world as we knew it has changed significantly and probably permanently. Remote working, once the dream of a few free spirits has become the norm for thousands. However, once tried it is …

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